Live Market Feed

Promotion Market Intelligence, In Real-Time

Showing 1–12 of 114 Live Now promotions · See the full database with Pro →

Reckitt Benckiser (Australia)

Finish Dishwasher Purchase Competition Giveaway

Visit promo

Buy Any Eligible Siemens Dishwasher From A Participating Retailer And Receive A Free Finis...

LIVE : 33.5 weeks left

1 Jan 2026 → 31 Dec 2026

Runs for ~12 months

Retail Prize Draw Merchandise

Campari

Wild Turkey — Win Over $100k Worth Of Wild Turke...

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Buy Any Wild Turkey Drink At A Participating Venue In Australia, Keep Your Receipt, And Up...

LIVE : 33.5 weeks left

2 Jan 2026 → 31 Dec 2026

Runs for ~12 months

Wine & Spirits Instant Win Vouchers • Merchandise

CUB

Great Northern Boatloads Promotion

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Purchase A Specially Marked Case Of Great Northern From Participating Bws Or Dan Murphy’...

LIVE : 31 weeks left

30 Sep 2025 → 15 Dec 2026

Runs for ~15 months

Beer Instant Win Gift Cards • Vehicle • Merchandise

Boral

Win With Boral Packaged Cement Products

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Win A Share Of $80,000 With Boral’s Packaged Products In 2026...

LIVE : 30 weeks left

2 Feb 2026 → 7 Dec 2026

Runs for ~10 months

Entertainment Prize Draw Cash

Carlton Football Club Limited

Win A 2026 Hyundai Inster Electric Vehicle

Visit promo

Play Our Carlton Quiz For Your Chance To Win A Brand New Hyundai Inster! The Prize Is A Br...

LIVE : 29 weeks left

29 Mar 2026 → 30 Nov 2026

Runs for ~8 months

Fuel & Automotive Prize Draw Merchandise

CUB

Hard Rated — Win A Can Cooler

Visit promo

Purchase A Jug Of Hard Rated At Any Participating Venue In Australia. Receive Entry Form, ...

LIVE : 25 weeks left

3 Nov 2025 → 2 Nov 2026

Runs for ~12 months

Beer Prize Draw Merchandise

Betta

Win A $1,000 Gift Card Or 1 Of 50 $20gift Cards Fr...

Visit promo

Win A $1,000 Gift Card Or 1 Of 50 $20gift Cards From Betta Home Living...

LIVE : 24.5 weeks left

1 Dec 2025 → 30 Oct 2026

Runs for ~11 months

Other Spin to Win Property

Today Show

Win A Harris Scarfe Gift Card

Visit promo

Major Prize With Consolation Prize Of A $200 Harris Scarfe Gift Card Will Be Awarded, ...

LIVE : 22.5 weeks left

31 Mar 2026 → 17 Oct 2026

Runs for ~7 months

Entertainment Prize Draw Gift Cards

Carlton Draught

2026 Footy Merch Kits — Carlton Draught Promotio...

Visit promo

Purchase A Jug Or 2 X Carlton Draught Products At A Participating Venue And Scratch Your G...

LIVE : 21 weeks left

28 Feb 2026 → 6 Oct 2026

Runs for ~7 months

Beer Instant Win Merchandise

Carlton Dry

Carlton Dry — 2026 Footy Merch Kits

Visit promo

Enter During The 2026 Afl Season For A Chance To Win Carlton Dry Footy Merch Kits. Prizes ...

LIVE : 21 weeks left

28 Feb 2026 → 6 Oct 2026

Runs for ~7 months

Beer Instant Win Merchandise

CUB

Hard Rated — 2026 Footy Merch Kits

Visit promo

Purchase A Jug Or 2 X Hard Rated Products At A Participating Venue And Scratch Your Game C...

LIVE : 21 weeks left

28 Feb 2026 → 6 Oct 2026

Runs for ~7 months

Wine & Spirits Instant Win Merchandise

CUB

Footy Merch Kits — Victoria Bitter Promotion

Visit promo

Purchase A Jug Or 2 X Victoria Bitter Products At A Participating Venue And Scratch Your G...

LIVE : 21 weeks left

28 Feb 2026 → 6 Oct 2026

Runs for ~7 months

Beer Instant Win Merchandise

PRO ACCESS

Unlock The Entire Promotional Landscape

Access the full database plus the Intelligence dashboard, brand activity tracking, prize benchmarks and timing patterns. Built for promotion teams, agencies and brands preparing briefs or tracking the market.

Entire market listing Intelligence Dashboard Brand Profiling Prize Benchmarks Closing Timing Patterns

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Market Pulse

Live snapshot of the Australian promotional market right now

114

Live promotions

$54.61M

Live prize pool

$530.2K

Avg. prize value

Launched (7d) 95%

Closing Soon (7d)

What's Trending

Movement in the market · last 7 days vs previous 7 days · signals strengthen as dataset grows

promotions launched in the last 7 days 86% vs previous 7 days (22)

Categories on the move

Biggest movers, this week vs last

Retail

5 → 0

100%

Other

4 → 0

100%

Wine & Spirits

3 → 0

100%

Food & Grocery

3 → 1

67%

Travel & Tourism

2 → 0

100%

Mechanic shifts

Biggest movers, this week vs last

Prize Draw

12 → 3

75%

Cashback

4 → 0

100%

Instant Win

3 → 0

100%

Prize type movement

Biggest movers, this week vs last

Gift Cards

6 → 0

100%

Merchandise

5 → 2

60%

Experience

3 → 0

100%

Cash

3 → 0

100%

Mixed

2 → 0

100%

Market Breakdown

How the active market is structured right now

By Category

Where promotions are happening

By Mechanic

How brands are running them

By Prize Type

What incentives are being used

Mechanic × Category Map

Where mechanics meet categories · darker cells = more common, white space = opportunity

	Prize Draw	Instant Win	Cashback	Judged Competition	Gift With Purchase	Game / Play To Win	Spin to Win	Money Back
Retail 19	68%	5%	16%		11%
Food & Grocery 14	50%	36%		14%
Other 14	79%					14%	7%
Beer 13	38%	54%				8%
Wine & Spirits 11	45%	45%						9%
Fuel & Automotive 10	60%	10%	10%		20%
Health & Beauty 9	78%	22%
Consumer Electronics 7	57%		14%	29%
Travel & Tourism 7	71%		14%	14%
Entertainment 6	67%			17%		17%

Less common More common

Brand Activity

Who's currently most active in the Australian promotional market

16 brands are running multiple simultaneous campaigns

#	Brand	Campaigns	Prize Value	Activity Window
1	CUB	10 multi	$44.01M	28 Aug → 15 Dec
2	Lion	3 multi	$4.41M	23 Feb → 2 Aug
3	Treasury Wine Estates	3 multi	$180.5K	1 Jul → 31 Jul
4	Campari	3 multi	$139K	2 Jan → 31 Dec
5	Mars Australia	2 multi	$1.3M	28 Feb → 7 Jul
6	Unilever Australia	2 multi	$552.2K	2 Feb → 17 May
7	The Good Guys	2 multi	$343.3K	6 Mar → 30 Jun
8	Coca-Cola	2 multi	$323.9K	23 Mar → 1 Oct
9	Drake Supermarkets	2 multi	$110.8K	15 Apr → 26 May
10	Budget Direct	2 multi	$77.9K	5 Nov → 30 Jun
11	Chemist Warehouse	2 multi	$59.5K	26 Mar → 31 May
12	Ritchies IGA	2 multi	$53.2K	27 Mar → 14 Aug
13	Michelin	2 multi	$29.9K	1 Nov → 31 Aug
14	LG Electronics	2 multi	$12.5K	19 Apr → 9 Aug
15	JB Hi-Fi	2 multi	$6.3K	13 Apr → 28 Jun

Prize Type Intelligence

How brands are mixing prize mechanics

23% of active promotions stack 2 or more prize types · 27 of 116 promos

Prize Stacking Distribution

How many prize types each promo offers

Single type

89 77%

2 types

22 19%

3+ types

5 4%

Most Common Combinations

Prize types that brands pair together

Experience + Gift Cards

6 5%

Gift Cards + Merchandise

3 3%

Merchandise + Vouchers

2 2%

Gift Cards + Vehicle

2 2%

Cash + Vehicle + Vouchers

2 2%

Cash + Gift Cards

2 2%

Gift Cards + Holiday

2 2%

Experience + Merchandise

1 1%

Prize Value Benchmarks

What brands are spending on prizes · median & competitive range by category

$30K

Market-wide median prize value

$7K – $111K

Typical competitive range (middle 50%)

$150M

Top-end (largest prize tracked)

Prize Value Range by Category

The bar shows the range between 25th and 75th percentile (typical pricing). The dot marks the median.

Beer

$515K $19K–$1.5M

Soft Drinks

$110K $68K–$214K

Food & Grocery

$53K $10K–$108K

Fuel & Automotive

$34K $30K–$50K

Wine & Spirits

$29K $15K–$159K

Other

$26K $6K–$108K

Health & Beauty

$23K $9K–$50K

Entertainment

$13K $6K–$45K

Travel & Tourism

$9K $5K–$10K

Consumer Electronics

$8K $3K–$25K

Retail

$4K $2K–$15K

Timing Intelligence

When promos launch, how long they run, and when the market gets crowded

Avg Campaign Duration

By category · useful for planning campaign length

Beer

23.5 weeks

Entertainment

18.5 weeks

Retail

15.5 weeks

Fuel & Automotive

14.5 weeks

Wine & Spirits

14.5 weeks

Other

14.5 weeks

Food & Grocery

9.5 weeks

Soft Drinks

9.5 weeks

Travel & Tourism

9 weeks

Consumer Electronics

7.5 weeks

Market Closing Density

Promos closing per week · next 8 weeks · peak: 25 May (31)

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Promotion Market Intelligence, In Real-Time

Unlock The Entire Promotional Landscape

Market Pulse

What's Trending

Categories on the move

Mechanic shifts

Prize type movement

Market Breakdown

By Category

By Mechanic

By Prize Type

Mechanic × Category Map

Brand Activity

Prize Type Intelligence

Prize Stacking Distribution

Most Common Combinations

Prize Value Benchmarks

Prize Value Range by Category

Timing Intelligence

Avg Campaign Duration

Market Closing Density

Product

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