Track every active brand promotion, competition and prize campaign across the market. See live promo mechanics, prizes and the moment they go live.
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Access the full database plus the Intelligence dashboard, brand activity tracking, prize benchmarks and timing patterns. Built for promotion and loyalty teams, agencies and brands preparing briefs or tracking the market.
A breakdown of 30 promotions currently running across Australia — sorted by mechanic. Prize Draws, Instant Win, Cashback, GWP and more. Real campaigns, real prize values, real strategy.
Read the analysis →Live snapshot of the promotional market right now
Movement in the market · last 30 days vs previous 30 days · signals strengthen as dataset grows
Biggest movers, this month vs last
Biggest movers, this month vs last
Biggest movers, this month vs last
How the active market is structured right now (filtered)
Where promotions are happening
How brands are running them
What incentives are being used
Click the legend items below to show or hide segments in the donut chart.
Where mechanics meet categories · darker cells = more common, white space = opportunity
| Instant Win | Prize Draw | Spin to Win | Gift With Purchase | |
|---|---|---|---|---|
| Food & Grocery 4 | 50% | 25% | 25% | |
| Soft Drinks 4 | 75% | 75% | ||
| Beer 3 | 100% | |||
| Fuel & Automotive 2 | 100% | |||
| RTD 2 | 50% | 50% | ||
| Health & Beauty 2 | 50% | 50% | ||
| Entertainment 2 | 100% | |||
| Wine & Spirits 2 | 100% | 50% | ||
| Trade or Hardware 1 | 100% | |||
| Other 1 | 100% |
Who's currently most active in the Australian promotional market (filtered)
How brands are mixing prize mechanics (filtered)
What brands are spending on prizes · median & competitive range by category (filtered)
The bar shows the range between 25th and 75th percentile (typical pricing). The dot marks the median.
When promos launch, how long they run, and when the market gets crowded
By category · useful for planning campaign length
Promos closing per week · next 8 weeks · peak: 5 Oct (7)
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Email us your idea at [email protected] — we ship features marketers ask for →Real-time intelligence on every brand promotion, competition and prize campaign in market. Built for agencies, planners and brand teams who need answers, not data exports.
Get Instant Access - From $99Know exactly what mechanics, prize values and entry methods competitors are using before your next briefing.
Median prize values by category. Average campaign duration. Mechanic saturation maps. The numbers behind the strategy.
Trend signals, emerging mechanics, white space. See what's heating up across the market and what nobody else is doing.
Eight intelligence layers, all updated daily.
The live state of the promotional market. How many campaigns are running right now, total prize pool, and what's launched this week.
Movement in the market - last 7 days vs previous 7 days. Categories on the move, mechanic shifts, prize-type movement. The signals you need before your next pitch.
Stop guessing prize budgets. Median prize value and competitive range for every category. The number that goes straight into your client's brief.
Three live donuts: category mix, mechanic mix, prize-type mix. Filter the listing by clicking any segment. Understand market structure at a glance.
The leaderboard of who's most active in market right now. Top 15 promoters by campaign count and prize spend, plus brands running multiple simultaneous campaigns.
Heatmap showing which mechanics dominate which categories. Spot saturation. Find white space. Differentiate your next campaign.
Average campaign duration by category. Closing density chart for the next 8 weeks. Know when to launch and when to wait.
See what % of brands stack multiple prize types and which combinations dominate. Cashback + Instant Win? Major Draw + Experiential? The pairing data behind the strategy.
Plan your next campaign with full market intelligence...in 3 clicks.
Tell us your category, launch month, and budget. We'll show you what's closing in your window, which mechanics are saturated, where the white space sits, and how your budget compares to every campaign in the category. No more flying blind.
One-time payment. No auto-renewal.
Pick a length that suits you. No card on file after purchase.
Every plan includes: full intelligence dashboard, market trends, prize benchmarks, brand activity, timing intelligence, mechanic mapping, and unlimited access to the full promotion database.
Get instant access to the Intelligence layer in 30 seconds.
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